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Sydney Sweeney’s Off-Screen Empire: Beauty, Scripts & Big Deals

  • May 29, 2025
  • 7 minute read
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She might play chaotic on screen, but behind the scenes, Sydney Sweeney

is all business. While some stars chase the spotlight, she builds empires, one script, one skincare drop, and one souped-up engine at a time. From high-fashion campaigns to grease-stained garage gear, Sweeney’s hustle is a genre of its own. With ambition in overdrive and branding on lock, Hollywood’s golden girl is not just in the game; she is rewriting the rules.

While Sydney Sweeney’s on-screen roles captivate audiences, her real power move is building a multifaceted empire where creativity meets business savvy in every venture she takes on.

Fifty-Fifty Films: crafting stories that matter

Sydney Sweeney co-founded Fifty-Fifty Films with Jonathan Davino, an indie production company dedicated to creativity and inclusion.

The studio focuses on nurturing unique voices and telling authentic stories that resonate deeply with diverse audiences. Notable projects include Anyone But You

(2023), Immaculate

(2024), and the upcoming I Pretended to Be a Missing Girl

. Fifty-Fifty Films is quickly becoming a fresh, impactful force in Hollywood’s evolving landscape.

While Sydney Sweeney’s production company scripts fresh Hollywood tales, she is also busy flipping real estate like a plot twist, turning fixer-uppers into star-studded dream homes with flair.

Keys, castles, and cash: Sydney Sweeney’s property power moves

Sydney Sweeney’s property portfolio reads like a Hollywood tour guide with a savvy twist. In 2023, she snapped up a $6.2 million Bel-Air fixer-upper

dripping in vintage glam from the 1930s. That is just the tip of her real estate iceberg; there is also a $3 million Tudor-style home in Los Angeles

and a $13.5 million oceanfront sanctuary in the Florida Keys.

More than just owning homes, Sweeney renovates these gems, blending design flair with sharp investment smarts.

While Sydney Sweeney renovates her homes with an eye for timeless style and smart investment, she is also stacking an impressive portfolio of brand collaborations that keep her fashion game just as polished.

From high fashion to quirky cool: Sydney Sweeney’s brand empire

Sydney Sweeney’s brand game is on point, partnering with top names like Miu Miu, Armani Beauty, Guess,

and Laneige

. She also shines in accessories with Tory Burch handbags

and adds flair to Friday Beers merchandise

. As Kérastase’s global ambassador

and HeyDude’s quirky Director of Dudes, 

Sydney blends high fashion with authentic cool. Her collaborations boost brand presence while showcasing her versatile style, proving she is a rising powerhouse across beauty, fashion, and lifestyle realms.

As Sydney Sweeney’s style graces runways and campaigns, her magnetic charm deepens brand connections and broadens her influence, while her next venture adds a refreshing twist to her growing empire.

Beverage ventures: Sydney Sweeney’s taste of wonder

In the world of wellness drinks, Sydney Sweeney wears the Head of Wonder hat for Bai.

Her partnership birthed the Simbu Strawberry flavor, inspired by her berry-loving childhood memories.

Sweeney’s approach is all about storytelling and authenticity, highlighting Bai’s antioxidant-rich, natural ingredients. Her creative input and personal touch bring fresh energy and genuine enthusiasm to the brand’s marketing, perfectly blending health with nostalgia.

While Sydney Sweeney is whipping up berry-flavored wonders in a bottle, she is also rolling up her sleeves because nothing says glam like denim coveralls and getting your hands greasy in style.

Sydney Sweeney’s Syd’s Garage: fashion that fuels female power

Sydney Sweeney’s love for vintage cars fueled her collab with Ford and Dickies to create the Syd’s Garage workwear line.

 Denim coveralls, racing jackets,

and corduroy hats

combine practicality with style. Along with fashion, she offers car maintenance tutorials

, encouraging women to get their hands dirty in a male-dominated space.

This collection is not just about clothes; it is about empowering women to embrace strength, style, and skills all at once.

While Sydney Sweeney’s garage gear gets women ready to grease up in style, her custom Mustang takes the spotlight, proving that power, polish, and a pop of Robin’s Egg Blue go hand in hand.

Horsepower meets girl power: Sydney Sweeney’s custom Mustang breaks the mold

Sydney Sweeney teamed up with Ford to craft a one-of-a-kind 2024 Mustang GT, inspired by her own 1965 Mustang, Britney.

This custom ride shines with a Robin’s Egg Blue paint job, 20-inch chrome wheels,

and personal flourishes like a heart emblem

and starlight LED headliner.

Celebrating women breaking barriers, one Mustang was gifted to an inspiring woman

in a male-centric field

, making this collaboration more than just a car; it is a symbol of empowerment.

While Sydney Sweeney’s custom Mustang cruises with chrome and charisma, her real horsepower lives online, where socket wrenches and TikTok filters collide in a garage filled with vintage dreams and DIY grit.

Broncos and brake pads: Sydney Sweeney brings vintage cool to the TikTok garage

Sydney Sweeney shares her passion for classic car

restoration on TikTok as @syds_garage.

Raised in Spokane, Washington, she inherited her mechanical skills from family and applies them with heart and hustle. Her standout project? Restoring a 1969 Ford Bronco, switching it to automatic, upgrading brakes, and more.

Her authentic, hands-on content has inspired a wave of car enthusiasts, showing that under the hood, there is both grit and grace.

What makes Sydney Sweeney’s empire so captivating is not just its diversity; it is its authenticity. Every venture feels like a natural extension of who she is, not a calculated cash grab. She has proven that modern stardom is not about choosing one lane; it is about building your own highway and driving it at full speed. From red carpets to real estate, production deals to power tools, Sweeney has turned personal passions into profitable ventures with fearless finesse.

Read More: 7 Celebrities Who Felt Unsafe Because of Paparazzi Just Like Sydney Sweeney

What are your thoughts on Sydney Sweeney’s off-screen empire? Is she rewriting Hollywood’s rulebook or just getting started? Let us know in the comments below.

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