The curtain is down for “Étoile” at Prime Video. Despite receiving a two-season order when first greenlit, the Amazon ballet drama from Amy Sherman-Palladino and Dan Palladino was canceled at the Amazon streamer.
The series, which had originally received a two-year commitment from Amazon but pending an official green light for Season 2, ended on a cliffhanger.
The show was originally ordered when Jennifer Salke was in charge of Amazon MGM, and the change in management — Salke left that job in late March and MGM Amazon is now run by Prime Video boss Mike Hopkins — may have played a role.
But the show also struggled to find an audience on Prime Video. It debuted April 24 with all 8 episodes premiering, a now-rare release strategy for Amazon, as most Prime Video shows stream weekly. (Weekly episode drops tend to give streaming series better long term odds, data shows.)
When “Étoile” debuted it didn’t make Nielsen’s streaming top 10, and despite hitting the top spot on Prime Video’s top 10, it was soon knocked off of it by “Reacher.”
The show’s expensive budget likely also played a role. Some of the top ballet dancers in the world were recruited for it, and it was filmed in both Paris and New York.
“Étoile” starred Luke Kirby and Charlotte Gainsbourg as the artistic heads of acclaimed, but struggling ballet companies who come up with a plan to trade their top talent between New York and Paris. It also starred Lou de Laâge, Yanic Truesdale, Gideon Glick, David Alvarez, Ivan du Pontavice, Taïs Vinolo, David Haig LaMay Zhang, and Simon Callow.
It Amy Sherman-Palladino and Dan Palladino’s follow up to their Emmy Award-winning Prime Video hit “The Marvelous Mrs. Maisel.” Sherman-Palladino, Palladino and Dhana Rivera Gilbert served as executive producers, and Scott Ellis was co-executive producer.
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